Below are some of the resources I trust, books I have read or recommend, and tools that have helped me build an online business and succeed as a copywriter.
[FTC Disclosure: This page contains affiliate links from Amazon and others. If you order something off this page, I may earn a small commission.]
Tools I Use to Simplify My Business
Grammarly: Offers a free and premium version. Both are great. The premium is better. Cost: About $20 per month.
Screencast-o-matic: I use this tool to make easy and professional video recordings from my computer desktop. It is so easy to use. I love it. I started with the FREE version, but upgraded to the paid version because I didn’t want the logo in my videos. Cost: About $30 a year.
Evernote Premium: This tool helps me keep information on all my devices. It’s a great place to take fast notes. You can tag and organize material. They also have a free version which is good on one or two devices. Cost: About $35 a year.
Character Counter: I use this FREE tool to help with meta description and other character counts.
Headline Analyzer: This is a great FREE tool to test your headlines. You may have to supply your email address.
Email Subject Line Analyzer: This is a great FREE tool to test your email subject lines. You may have to supply your email address.
HemingwayApp.com: A FREE tool you can use to simplify the language of your copy and remove passive sentences.
Hosting and Tools for WordPress Websites
WordPress.org is a free platform for blogs and websites. For Mischelle007.com, I use the 2017 theme. For ReformedHealth.net, I use the Vogue theme.
Yoast is a WordPress plug-in that helps write SEO articles and blog posts.
BlueHost is the company that hosts my WordPress website. Host your own website here. Once you sign up for hosting, you can download WordPress for free.
Unsplash is where I find royalty-free (FREE) images to use on my website.
Pixabay is another place I find royalty-free (FREE) images to use on my website.
Books that Can Help Grow Your Business
How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often by Ray Edwards
The Copywriter’s Handbook: A Step-by-Step Guide to Writing Copy That Sells by Robert (Bob) Bly
Secrets of a Freelance Writer: How to Make $100,000 a Year or More by Robert (Bob) Bly
Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller
Scientific Advertising: Complete and Unabridged by Claude Hopkins
Platform: Get Noticed in a Noisy World by Michael Hyatt
Purple Cow: Transform Your Business by Being Remarkable by Seth Godin
Raving Fans: Revolutionary Approach to Customer Service by Ken Blanchard
Courses that Can Increase Your Earnings
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- Ghost Writing Riches: In this step-by-step course, you can learn how to earn an income while you build your portfolio. It’s the perfect introduction course to break into the writing industry. Cost: Under $100
- Copywriting Academy: A great course for learning the fundamentals of copywriting. Live coaching calls. Cost: $2,000
- AWAI’s Accelerated 6-Figure Copywriting Program: Excellent material for learning how to write direct mail and sales letters. Cost: $200-$500 depending on the day.
